Tuesday, March 07, 2006
Read These or Somebody Else Will
Newspapers closing plants http://www.newsandtech.com/issues/2006/03-06/nt/03-06_plantclosures.htm
This article shows that yes, people will be looking at inserts in a different way as a replacement for other media. These aren't necessarily newspaper inserts, but sometimes package inserts in mail orders. Note the low response rates that are deemed as average http://www.dmnews.com/cgi-bin/artprevbot.cgi?article_id=35892
University of Toronto Press selling its offset group, keeping its digital group. http://www.thestar.com/NASApp/cs/ContentServer?pagename=thestar/Layout/Article_Type1&c=Article&cid=1141123687168&call_pageid=968332188492
The underlying technology that will make e-paper (and e-fabric) possible... creepy stuff!
Interviews of media-mucky-mucks from the big 4A conference held in Florida last week. They're referring to the media markets where consumers are in charge as "non-linear markets." Next, we'll be seeing the acronym NLM for that. Just what we need: another TLA (three-letter acronym).
Someone finally pushes back about the obsession of media measurement and ROI
This has been rumored for quite some time: Heidelberg dropping the -DI press. This appeared in the UK's PrintWeek. Heidelberg has a long history of not saying that products are gone, they just fade away. I wonder if the executive quoted got any "correction" from the home office about this. Whatever the case, Presstek is making money, and I've always suspected that relations were not always the best. Both companies will have this behind them and can move on. Presstek is already marketing a press under its own name. I don't know who makes it, but I suspect Ryobi does.
Presstek announces its own branded press:
Someone hasn't told the Heidelberg webmaster yet:
New ways of creating and selling books... sometimes without dead trees
RSS is a critical new technology in publishing but its marketing and ease of use seem to be developed by primitive zombies from some forgotten corner of the earth. Some catalogers are starting to use the technology, according to the International Herald Tribune. This article gives a good summary of the current state of the process and its acceptance.
Another article about the emerging field of printed electronics
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